Our Portland home staging company was recently hired to stage a beautiful luxury new home that's been on the market for 2 years without a sale. The builder created a stunning masterpiece, but the real estate market was crashing just as construction was nearing completion. The setting, location, and quality of this home are the very best ... but market forces diminished the buyer pool for a home like this in our area.
What to do? Why, stage it of course ... so that potential buyers could imagine living in this home. Staging helps emphasize the home's best features and architectural details, creates focal points, and provides a warm inviting "feeling" that buyers find they can connect to emotionally. A person's largest investment is also a highly emotional one, since we humans buy a house not just for shelter but to provide a "home" where families grow and are nurtured, where dreams and memories are shared and encouraged.
Here are some Before and After photos of this gorgeous Portland home ... the staging helps buyers see themselves living here.
Dining rooms in particular evoke dreams of family and friends sharing a meal ... enjoying themselves. With an empty room (no matter how nice the details) it's hard to get that "feeling" without a lot of creative thinking!
The great room has an entire wall of windows looking out to Tryon Creek Park. Staging this room gives buyers a reference point for their own furnishings & draws attention to the two-story custom stone fireplace.
Another view of the great room shows the great flow through this home
In the large well-appointed kitchen, staging helps buyers imagine how they'd use this space. It's all about providing nurturing care for your family & friends ... the builder thought of everything; staging just enhanced it.
Another view of the kitchen eating space reveals a built-in desk 
The kitchen workspace in this home is amazing! Every imaginable built-in including two dishwashers concealed in custom cabinets, warming drawers, multiple sinks, and a gorgeous center island makes this kitchen special.
Here's some photos of this home's exterior spaces ...
Update: After being on the market as a vacant home for over two YEARS, this home SOLD just 89 days after staging!
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Room Solutions Staging offers help to homeowners, real estate professionals, builders, banks and investors in preparing homes for the market. Our home staging clients love our service and our staging statistics! Our home staging services in the Portland OR metro area include consultation reports, staging for both vacant and occupied homes, and interior redesign projects. For a complimentary home staging proposal, contact us @ 503-246-1800.
Interior Photos by Room Solutions ~ Staging that Sells Portland Homes.
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Maureen: You have worked your magic again! While this home is obviously wonderful all on it's own ... it just doesn't move the viewer emotionally prior to your beautiful staging. It has a personality and warmth now that it did not prior to your work. Keep us posted as to how quickly someone grabs this home up ...
Gene
Maureen- another beautiful staging! I love the artwork in the dining area and I want that horse in the great room. A buyer definitely could appreciate the architecture and details that went into the home but your staging helped them see themselves and their lives in it.
That beautiful house has just become a BEAUTIFUL HOME!
You did a super job. The addition of color as well as furniture and accessories gives this home the warm feel it needed to entice a buyer.
Wouldn't that be excellent stats if it sold quickly. GOOD LUCK!
Liz
Your Northern Neighbor.
Maureen, what a stunning home. You really have brought in warmth and character with your beautiful staging. I love the Tuscan feel you created in the kitchen. Where before buyers may have just walked through, now they will want to linger. Is that a William Morris pattern on the dining room rug? It goes beautifully with the Arts & Crafts feel of the home. Just superb.
No, missy. You do not need to cross your fingers. You did an absolutely superb job with this home staging and should be extremely proud.
Congratulations. Your home staging is being featured in the group Staging Before and After Pictures.
Kathy
Hi Gene ~ you are too kind (but I really appreciate your compliment -- thank you!) I will keep you updated on the sale of this home.
Hi Kathy S. ~ I like that canvas too -- it reminds me of the Tuscan countryside. And that little horse? That was my "unexpected" piece for this room ... glad you think it's OK!
Hi Liz, our neighbor to the North ~ Thanks for your feedback. I just love this home and I hope a lucky buyer finds it soon. They won't be disappointed. I'll be doing another post soon with photos of other rooms that we staged.
Hi Sally ~ We can't get anything by you, can we? You have a good eye re the dining room rug. I found that rug rolled up in my storage space and had forgotten I had it .. hadn't seen it for over 2 years. I think it worked well with this house so it was a lucky find.
Hi Kathy ~ Thanks so much for featuring my post in your Before and After group. I'm honored! :-)
Hi Maureen, This is just beautiful! I wish you could hop down to San Antonio and help me with staging! LOL
Hi Shirley ~ Thank you -- I'd love to help you with staging ... but it would be a long commute! :-) I hope you can find a great professional home stager in your area to work with ...
Spectacular home and staging Maureen. The grand features of the home stand out now with your professional staging. You have added such warmth to the large space and created a lifestyle that many potential buyers desire.
Maureen, it is awesome and I hope that your staging helps to get this home sold. This home is just beautiful, I will guess that they may want to buy the furniture also !!!
Hi Michele ~ Using lifestyle clues in staging really helps the home more appealing to the target buyer. This home is built for someone who can afford the best and wants to live in a whisper-quiet, exclusive location. Thanks for always commenting on my posts!
Hi Mary Lou ~ We all hope that too! :-) If they'd like some of the furniture that's OK too.
Hi Maureen -- that home is amazing and then with your touches it's a real showcase for sure!
Beautiful job Maureen! Looking forward to hearing about how fast it sold in Part 2!
MAUREEN,
GORGEOUS!!!!! YOU REALLY ROCK!
Marianne
Hi Karen ~ thank you for your very kind feedback. I have to admit, I usually fall in love with most of the homes I stage, but this one? I have a serious "crush" on it :-)
Hi Jill ~ Part 2 will have photos of the other rooms we staged .. this home is almost 7,000 sq ft. so too many photos for one post! Stay tuned ... and thanks for commenting.
Hi Marianne ~ I love that (secretly I've always wanted to "rock," so thank you!!)
Hi Maureen, it is as plain as the nose on your face. Staging made this house feel like a home. Like night and day. The details of the home actually stand out now. Beautiful work. Really lovely feel to the home now. Will keep my fingers crossed along with you for a quick sale.
Hi Michelle ~ It's true that vacant homes feel much warmer with furniture in the right place. Thanks for your good wishes!
Gorgeous house! You really did bring it to life!
Hi Janice ~ Thank you! It was a pleasure to stage this beautiful home.
Lovely work, congratulations Maureen! The furnishings fit the architecture and everything looks so seamless. Love the colors in the Tuscan landscape, too. Gives the space a nice pop of color.
I love the finish work in this luxury home.